Sequoia
Inspired by the giant sequoia trees in Nevada, our brand is supposed to embody the resilience and strength commonly found in outdoor activities. Outdoorsy clothes, sportswear, and outdoor accessories are among our many products to help you on your adventure. We believe in respecting nature and its creatures; therefore, using sustainable and eco-friendly materials is extremely important to us. Making quality, durable items that you can rely on and stick with you on any of your journeys. Sequoia wants to make its customers excited to explore the earth
Project Overview
Visual Identity
Logo Design
The logo, through the flame, is supposed to show the products' strength, power, and durability. The typeface “The Seasons” was modified to have sharp serifs to mimic the sharp edges of the flames.
Frankenstein: Book Jacket
Toon Time: Menu Design
“Escape to the Cottage”: Calendar Project